With the advent of Social Media, the public has moved from being menial content consumers to holding a strong role as content creators. Bloggers are making an impact in the world, Tweeps decide the very fate of a marketing campaign and Facebook “Superstars” play a major role in spreading news like wildfire. And not to mention YouTube Directors who rival their Bollywood counterparts.

The concept of Citizen Journalism has existed for quite sometime. But, with Social Media gaining momentum and technology easing out newer platforms to help content creators, Citizen Journalism too, has see tremendous growth.

It’s not just the specific individuals, who take it upon them to don the role of a “Citizen Journalist”, who are making waves on the web. Common day bloggers, through their share of voice, are making themselves heard – be it on niche topics or on day-to-day matters of concern. And in due course, what has to be accepted is that, power is returning to the Common Man.Continue reading

Rohit Aswini Wedding Couple Caricature

Did this caricature as a Special Wedding Gift for two of my most favourite people in the World – Rohit and Aswini.

Since am not too good with drawing faces, took me around 4 hours to get the faces alone. Rest was easier after that. Outlines of the caricature done in Illustrator and rest all colouring and shading in Photoshop.

Kerala has been seeing the entrepreneurship bandwagon go long and high over the past couple of years. With setup of Incubation Centres like Startup Village and support in setting up of other similar structures in Universities and Colleges, the hype related to Entrepreneurship is at an all time high.

Hence, it was clearly expected that the recent Kerala Budget 2015-16 would definitely include clauses focusing on the promotion of entrepreneurship. And as the Budget Presentation was full of drama, the budget itself didn’t disappoint in terms of being dramatic.

A total amount of more than Rs 150 Crores has been allotted for Entrepreneurship related development activities.Continue reading

The Startup Hype that killing entrepreneurship in kerala

There was a saying once in Kerala – You throw a stone and 90% of the time it’ll hit an engineer. Fast forward to today and you hear a modified version of the same – You throw a stone and 90% of the time it’ll hit a startup entrepreneur.

Kerala has seen a huge boost in the number of startups being formed and the number of entrepreneurs taking reins of their self-made career. While it is definitely a positive sign, the increased frequency of students turning to entrepreneurs is alarming. So much so that, the extra sweetness is rotting the teeth.

Here is what I mean.

When me and most of my entrepreneur friends started off with our respective startups, entrepreneurship was seen as voodoo and a career choice for people who “couldn’t secure another job”. Not to blow our own horn, but it did require balls of steel and nerves of iron to go ahead with the decision. While some of us were written off as failures by the extended family, some others like myself were thrown out of home for “being a rebel“. And even few others had to break-up with their girlfriends because they didn’t have a “secure future”.

From there, came a time mainly around 2012-2013, where entrepreneurship started getting the respect it deserved and entrepreneurs were no longer looked upon with as much contempt as compared to the years before – thanks to initiatives likes the Startup Village and other policies by the State Government. People started accepting the “heroism” associated with entrepreneurship and it became┬áthe new hype.Continue reading

social commerce 2015

With the eCommerce market value to reach $6.7 Trillion by 2020, lot many eye-balls have been turning in the direction for quite sometime now. With the Indian eCommerce market alone to be valued at $20 Billion at the end of 2015 ($2 Trillion globally), the stakes are high as never before.

The dynamics of Social Commerce (eCommerce and Social Media) are ever changing. Some of the trends of 2014 would be carried over to 2015 whereas some have been archived due to their saturation.

Following is my presentation and a short write-up on it from my session at KMM College of Management Studies, as part of their “National Seminar on Emerging Trends in eCommerce”.

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